Furore over Coke Cup advert
Furore over Coke Cup advert

Posted in News on Oct 19, 2004.

The Coca-Cola Cup competition was dealt a blow on Tuesday due to the short-sightedness of an ill-conceived television advertising campaign which has infuriated many of the so-called "other" clubs.



The advertisement highlights only two clubs - Kaizer Chiefs and

Orlando Pirates - while refering to other participants as

"others" .



The campaign has been criticised for showing a lack of respect

towards the Premier Soccer League (PSL) and their endeavours to

highlight the lesser known clubs.



SuperSport United, one of the 16 clubs that will contest

the R2 million cash prize, have expressed their huge disappointment.



Outspoken club PRO David Skosana, who represented United at a

media briefing at the PSL's offices, voiced his club's displeasure.



"Whoever came up with that advert is still stuck in the old

mentality that local football is only about Chiefs and Pirates.

People must catch a wake-up.



"It is clear that the advert was done by a biased agency. We are

the SAA Supa 8 champions, who beat Chiefs but here we are today

being referred to as 'others'," said a livid Skosana.



"I know that sponsors want bums on seats at stadiums and the two

clubs boast massive support but the campaign must not be done at

our expense.



"I want to warn that agency to watch out for the 'others'."

SuperSport will host Bush Bucks at Loftus on Sunday while Chiefs

return to Absa Stadium in Durban on Sunday to face Lamontville

Golden Arrows.



Chiefs PRO Putco Mafani has no doubt that the quality players

they have, partnered by their well-schooled technical staff, will

deliver the most desired result.



At Bidvest in Johannesburg on Wednesday night, Wits University

will show no sympathy to troubled Manning Rangers.



In fact the Students have planned to emulate Mamelodi Sundowns,

who humiliated Rangers 5-1 in a league game over the weekend.



If will be sweet music to the ears of the five orphanages that

will receive R10 000 for every goal scored in Coke matches if Wits

bang in more than five goals.



Sponsors have already donated R100 000 to kick-start the

HIV/Aids programme.



Moroka Swallows will hope to fly past Bloemfontein Celtic at

Seisa Ramabodu Stadium on Saturday.



Kick-off time for all the weekend matches is 3.15pm while the

encounter between Wits and Bucks will start at 7:30pm.



Tickets are available at Computicket and are sold at R20 for adults

while juveniles will pay only R10.

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